Create a standard for what we do on the Web. Is the information actionable, is distribution of the service or web resource measurable (do what is being used, get rid of what is not).
Build a special team of WMU staff members who’s mission is to develop further ideas and see them through to completion. It would require expertise in marketing, technology, etc.
Give one set of free tickets to anyone who requests it. Benefits: exposure to the University community.
Though out the year we could invite the community to visit campus for public lectures, tours, and events. The need for building awareness of campus resources to the community is important.
Wouldn’t it be fun to celebrate and enjoy the culture of our international students through special festivals through out the year.