When I visited Amazon.com on the morning of Nov. 14, 2010 I saw something which caught my eye: an advertisement for the Amazon Kindle showing how consistent and simple it is to buy a book and use it regardless of your...
Will the ability to play a classic text-based adventure stoke your desire to purchase an Amazon Kindle? Probably not. However, Amazon has figured out a clever way to build awareness of the Kindle by leveraging the brand equity of Zork--a videogame...
Wired Magazine Editor in Chief Chris Anderson’s new book Free was released on July 7, 2009. The publisher’s summary of the title indicates that “in Free, [Anderson] makes the compelling case that, in many instances, businesses can profit more from giving...
Create a community calendar where everyone can post information about upcoming events. Why is this needed? While the WMU news and the university home page provide announcements about specific institutional related events (e.g. graduation, board meetings, presidential appearances etc.) many of...
Ask the leading students from each academic college to draft a personalized learning plan and to share learning strategies that other students could utilize. Learning theory Reflecting on how I learn and methods I have used to teach others, I would...